EP333: How To Promote Gated Content To Your Fans

Gated content can be a powerful way to turn fans into subscribers and customers, but most artists quickly realize it's not as easy as picking out a type of content and striking up a Patreon membership...

In this episode of Creative Juice, Jack and Circa dive into how to market gated content effectively and how to decide what's right for your music business and fans! Learn the mistakes artists make when gating exclusive music, videos, and other content and how to tease gated content with hooks and messaging that get attention straight from a client case study from our agency, IndieX!

Whether you’re just starting out with gated content or looking to enhance your current strategy, this episode is packed with strategies that you can put into practice today!

DISCOVER:

  • How To Choose The Right Content To Gate
  • Why Unique Hooks Make The Biggest Impact With Gated Content
  • How To Choose Between Opt-ins, Memberships, And Paywalls
  • What Can Make Your Free Offers Feel Exclusive And Enticing
  • How To Effectively Tease Your Gated Content To Spark Interest
  • Why The Music Industry Misses When It Comes To Bribes and Memberships
  • What You Can Learn From Creators Like Podcasters, YouTubers, And Comedians

RESOURCES:

Learn Top Music Marketing Strategies Inside IndiePRO

What Musicians Can Learn From Tabloids and Celebrity Gossip

Looking to expand your team or need marketing help in 2024? Apply to work with IndieX!

Join Us In The Indepreneur Discord Server!