EP276: Fans, Traffic, and Conversions

"How do I run ads on Facebook to drive subscribers to my YouTube channel?" or "How do I send people from Instagram to engage with me on TikTok?" are common questions that point to some big misunderstandings about traffic and your fan base...

So in this episode of Creative Juice, Jack and Circa we break down these types of questions and discuss how to effectively set your goals around effective paid advertising and quality conversions! Learn about the different types of traffic that your fans represent, the dangers of cross platform advertising, native advertising, and more!

If you've ever wondered about how to maximize your paid and organic traffic in a way that creates a valuable fan base for your career, you're in good company and this episode covers the topic from start to finish!

DISCOVER:

  • The Distinction Between Traffic and Conversions
  • Why Cross Platform Advertising Is Disruptive 
  • How We Define Traffic Stores and Traffic Treadmills
  • When Native Advertising Is Most Valuable
  • What Makes Up A High Value Conversion and Return Path
  • What Earned Media and Owned Media Can Do For Your Music Career

RESOURCES:

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