EP147: A Tale of Two Album Launches

When planning an album, EP, or single release, it's easy for artists get lost in the weeds about how to drive results around a launch. How do you make offers? What does the lead up to the launch look like?

In this episode of Creative Juice, Jack is joined by two members of the IndieX team, Ed Isola of the 502s and Jesse Gillenwalters aka Basic Printer for a deep look into their own upcoming album launches and their insights from the IndieX agency on how artists can ramp up their sales.

If you're preparing for a release of any kind and need direction on how to build out a robust strategy, this episode is packed with gems, numbers, and case studies for your long term growth!

DISCOVER:

What The 502s and Basic Printer are planning for their upcoming album launches
Where artists should focus their efforts between releases to maximize results
How and when to run a preorder campaign
Why long-term ROI and customer LTV are crucial considerations
PLUS: A chat about why fan engagement is the secret sauce of ANY launch

RESOURCES:

Get coached up by Basic Printer in IndieFounder

Join INDIEPRO and unlock a dozen music marketing trainings

EP30: How To Prepare For A Successful Album Launch w/ Ed Isola of The 502’s (1 of 3)

EP31: How To Buy 2500 Fans For Negative $700 w/ The 502’s (2 of 3)

EP32: Planning Your Music Career After A Successful Album Launch w/ the 502s (3 of 3)

EP75: Learning From Both Failure & Success w/ Basic Printer