music marketing
music marketing

Grow & Monetize Your Fan Base With IndiePro

A library of priceless music marketing strategies that actually create listeners, fans, and customers.

If you're like most independent artists, you're probably struggling with:

Growing a fan base, knowing what content to make to attract new fans, focusing on the right strategies to further your career, and getting your music in front of the right listeners...

In fact, let me know if this sounds like you:

  • Posting constantly on social media is not growing your fan base quickly (or at all) and you're getting burnt out on social media altogether
  • You've struggled through following vague or complicated advice from YouTube gurus and talking heads with outrageous claims - but it hasn't helped...
  • You feel like you don't know how to build an audience that allows you to make money off of your music and talents...

But what if you could:

  • Get your music in front of millions of the right listeners every month and build an audience on whatever platform you like using the most...
  • Grow your fan base of engaged, supporting listeners every single day and talk with new fans around the world whenever you open your messages...
  • Learn the skills to sell tickets, merch, and music online without needing some record label, publisher, influencer, or curator to approve of your creativity...

This is how we've helped artists go from just starting out and confused to turning down record deals and
selling out tours around the world...

In 2017, Ed Isola of The 502s was looking to launch his band's debut album and grow a fan base...

The only problem was he had no idea how to grow a fan base😖

He had tried things like running ads to Spotify, posting on social media, and trying to create content people would like...

But, he had trouble reaching and attracting new fans or even knowing what to focus on...

To make matters worse, he was starting to get overwhelmed as time management was becoming a problem...

So, when Ed saw an ad for our music marketing trainings, he didn't hesitate to try us out...

When Ed gained access to our library of music marketing trainings, he started tearing through the lessons and mapping out how he wanted to launch their new album, Because We Had To...

Within a month, he had put together a run of performance videos of the songs from the album using our Fan Finder Method training...

By the Summer, Ed has built a full album launch for the album using our How To Profit From A Launch training...

And, by the end of 2017, The 502s had generated their first million-view video with their debut single "What To Do"...

Overall, Ed was able to launch Because We Had To to a dedicated email list of over 1000 new fans around the world...

The best part?

He generated enough sales to cover the cost of marketing and even turn a profit!

Then, a European promoter saw The 502s Fan Finder campaign and invited them to play a festival in Germany...

So, the next year, The 502s toured Europe, playing whatever venues they could book across multiple countries and even playing in the homes of their new fans...

Flash forward to today - The 502s have:

  • Charted on Billboard and landed on Spotify's Global Viral 50 playlist...
  • A 6-figure social media following and a 7-figure Spotify monthly listenership...
  • Just played sold out shows across Europe including a 1500-cap venue in Dublin...
  • Turned down several predatory record deals from major labels and publishers 🤘

And, Ed is making enough money from the band to focus on it full time...

But, this is only one of many success stories in our IndiePRO music marketing community...

Because almost the same exact thing happened with Ande Hunter of UK rock band As December Falls...

And with Quebec synthpop artist Caracol...

And with UK singer-songwriter RJ Thompson...

And with Australian alt rockers Cloning...

In fact, this story replays over and over again every year for artists in our community...

We've helped hundreds of artists make 6-figure annual revenue. Our agency has even helped some artists generate millions of dollars per year!

But, in working with 10,000+ indie artists over the last 5 years, we've noticed something important:

Artists that have the highest success rates are
absolutely laser-focused on execution...

Building campaigns...

Releasing music...

Crushing their marketing online from top to bottom, from ads and email marketing, to social media, sales offers, and beyond...

We've seen this success play out inside our community when...

  • Jeremy Weinglass broke 1M new listeners through a video ad campaign that we ran with him!...
  • Within 2 months, Raspberry Pie set up their email list and merch sales campaign, got SALES, then ran an Instagram Reels campaign that grew their Spotify more than 2x!
  • Katie Thompson went from not marketing at all to launching her first offer and generating sales within one month!...
  • Jeneral MC went from having no products or store to having a line of products, a store, and a sales-focused ad campaign that turned 30 fans into customers in the 1st week!...
  • Elm Treason grew their email list and launched a storewide sale campaign that generated $900 out the gate (and began building a membership site)!...

The one key ingredient that has made
these artists so successful is implementation...

To succeed, you need to get things done in your music business...

So, we focus all of our effort on helping you learn, build, and launch campaigns that drive results and growth in your music business every single week:

As an IndiePro Member you will:

  • Use paid exposure the right way so that you can grow your fan base on-demand at the lowest cost possible...
  • Make data-backed content that turns new listeners to real fans and grows your social media reach and engagement instead of losing it...
  • Grow an email/text list that lets you communicate with fans immediately, cheaply, and directly...
  • Create, offer and sell merch and music that generates revenue and grows the fan relationship...
  • Use full-throttle, all-out launch strategies so that every Album and EP release gets you more revenue and a larger fan base...
  • Understand the psychology and philosophy behind music marketing so that you can customize your strategy to your exact needs and style...