Episode 25: How To Turn Complete Strangers Into Raving, Promoting Fans (Understanding Traffic Temperatures & Listener Data)

Indepreneur, indepreneur Podcast, Creative Juice Podcast, Traffic temeperatures, Music Marketing, Music business advice, music industry knowledge, direct response marketing

What makes a total stranger become a fan of your music? How can you reliably convert random music listeners into your listeners? It all starts with understanding the customer journey and listener data...

In this episode, our Founder & CEO Kyle "Circa" Lemaire explains the three traffic temperatures. Using this framework, you can fully understand how to approach people based on their level of interest using automated marketing tools. 

Having trouble orchestrating your marketing efforts? Tired of running campaigns in the dark wondering if this will be the one that gets you sales? Learn this key concept to unlock a holistic understanding of the listener journey.

DISCOVER:

  • How to transform a stranger into a supporter 
  • info-circle
    The 5 hidden categories of your music listeners
  • The different temperatures of your online audience
  • How to organize your audience based on their behavior
  • PLUS: The only type of marketing campaign you should run to cold traffic

RESOURCES MENTIONED:

EP 17: 5 Ready-To-Use Facebook Ad Campaigns For Any Indie Artist Or Band

EP 12: The 5 Steps To Building A Massive Fanbase ("The Buddy System")

Facebook Targeting Cheatsheet